Have you been tracking the diet gurus? Hearing that if you're eating non-processed foods, eat as much as you want? Go nuts on the plant foods?
Some will argue that if you're eating clean, calories don't count. I'm here to debate that strategy.
For your initial weigh loss, when you're tracking well and headed towards your goal, count calories.
This is how it works: There are quite a few foods that can pack on the pounds. Let's say you are targeting a loss of two pounds a week and after you do your own calculations (read Mind Over Diet)
you determine 1500 calories a day is best. You are on track, but based on the guru talk, you plan to indulge in an extra pile of "good" food.
5 carrots = 25 cals per = 125 calories
soaked chia seed = 60 cals per tablespoon = 240 calories
brown rice = 218 per one cup cooked x 2 cups = 436
Great meal, clean eating. But you just dumped 801 extra cals onto your waistline. This is where you'll get sideways with yourself, when over eating leads to gain and shame (read Food is My Lover).
Please, don't get me wrong here. I agree foods can be pure and healthy. When you hit your target weight, you'll adapt your caloric intake and there will be more margin.
Self-govern, stay aware. It's essential to find your way to the finish line.