Part of my job in all things communication is to better understand social media. I need to stay on top of how we message within channels now available through the Internet.
To that end, I wrote, produced, directed, edited and acted in my first YouTube video. We shot about 50 segments, then I downloaded into Windows Live Movie Maker. I had never worked with moving pictures before, so it was a steep learning curve. I'm not claiming any rights to the Oscars documentary category, but it's rather amazing that within three days, one can go from concept to finished product.
The content expresses my personal opinions on running style and how we can use the least amount of energy to propel ourselves to the finish line. Much of my technique flies in the face of the current minimalist movement, but we all have to approach running with our own mindset.
Master Competitor is about encouraging individuals through endurance sport. So keep those feet close to the ground and shuffle towards a personal victory!